The spokesperson of a Chinese incubator told me a story that kept him away from Germany for the past years: 2 years ago he accompanied a famous Chinese artist, Chen Danqing to Berlin. The trip was sponsored by National Geography magazine. A tourism office in Berlin was the partner of this program and arranged a crowded schedule for the artist. When the artist refused to follow this schedule and insisted on taking the tour on his own wish, Berlin officials felt offended. They demanded an apology from the organizer of this tour and stopped cooperating with NG since then. “When we did the tour in Istanbul and Moscow, local tourism office had no problem with it at all!” The spokesperson laughed bitterly. Injured pride is the biggest obstacle in cross-cultural communications, it seems.